Affiliate marketing summit new york affiliate marketing cash back
West Asia East Euro. The evolution of this giant platform is astounding and just as exciting to me for businesses. If an affiliate wants to utilize psychological targeting in their campaigns, where do you suggest they begin? Di Fara: One man. Jon Benjamin and many, many. Everything is packed in the same room. While email is great for running an online business, nothing beats being able to meet your freelancers, blogger Buy And Sell On Ebay To Make Money How To File Taxes For A Dropshipping Business, and affiliate managers at a live event. Despite a population that approaches 20 million people — and many TV series that would make you think otherwise — New York maintains the title of safest major city in America. Tipping is absolutely customary in New York, as with the rest of America. DigiMarCon New York offers all of the elements you need to achieve digital marketing success! Can you share any routines or research methods? By Sarah Gulbrandsen. Hotel Tonight hotel reservations : Book a room in moments. The main takeaway of my talk is that psychological targeting has massive potential for customers and companies… but we have to get it right. Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. No content here. For me, writing incredible copy that converts extremely well is all about connecting with the customer. Even though there were somewhere between and people when I went, it never felt overwhelming. What forms of payment are accepted? Where: New York Marriott Marquis. There are two different types of affiliate management methods used by merchants: standalone software or hosted servicestypically called affiliate networks. There are many How To Make Money With Amazon Affiliate Without A Website Dropshipping En France to consider such as location, time, venue, cost, speakers, content. As we continue to listen to your feedback, we want to continue innovating. Steps needed to start an online business website that connects side jobs with employer is your chance to attend the 1 event for people who make money online and get a huge discount off the conference price.
Affiliate marketing
Members of the marketing industry are recommending that "affiliate marketing" be substituted with an alternative. Performance marketing is a common alternative, but other recommendations have been made as. At DigiMarCon our results-obsessed Customer Service team are at your service before, during and after the event to help with your needs. For instance, YouTube allows video-makers to embed advertisements through Google's affiliate network. PeerFly Advertising Agency. In the past decade I developed an intricate voice and brand exercise guide that can be customized for each company. Please rate this article - it helps me know what to Make Money Online With Ebay Product Sourcing Dropship Review Article proposals for issue 46 of FeedFront magazine are being accepted through Tuesday, February 5th. Skip to content. The difference is small enough that you should just go with your preference. Geno Prussakov shares his experiences as an affiliate program manager and the reasons he continues coming back to Affiliate Summit this is his 19th time speaking. You provide content - education or entertainment that draws the customer in. Hint: they deliver slices! Geno Prussakov As an affiliate marketing luminary and thought leader, Geno contributed to successes of multiple brands and part time side hustle ebook how to make money online without popularity more affiliates. Archived from the original on 11 May If you know of an affiliate marketing event in New York City that is not listed below, please submit that affiliate marketing event to us so we can add it to the list.
Using your social media powers for good Apr 15, Ryan Zimmerman. There are several ways to make money online, and some of my favorite are affiliates and CPA. Patent number 6,, on Oct 31, Whether you like it or not, though, traveling is often a part of job responsibilities. Ad blocking Contextual advertising Behavioral targeting. In addition, our interactive map of the city shows you exactly where everything in this guide can be found. In fact, to most audiences out there, it's like you don't exist if your business is not on Facebook and Instagram. Affiliate Marketing with Missy Ward. Amazon challenged the amendment and lost at the trial level in January New York, New York! At Fried Dumpling, you can get 5 dumplings for a dollar. Such employees are typically paid a commission for each sale they close, and sometimes are paid performance incentives for exceeding objectives. Travel 1. It depends entirely on how we use it and how we introduce it. I've only been to NYC a few times. Even though there were somewhere between and people when I went, it never felt overwhelming. If you must cancel for any reason, notify our registration department by 90 days prior to the Conference. Ironically, one of them is not an oversized apple — business opportunity?!
THE ULTIMATE GUIDE TO AFFILIATE SUMMIT EAST 2018 – NEW YORK CITY
Little Italy: This Italian section of the city features a whole host of restaurants, delis and gelato shops, topped off with an atmosphere that can become circus-like at times. This second approach is where people often raise the concept of manipulation. Brazil is an up and coming global power, and its need for affiliate marketers is growing alongside its GDP. I meet so many making sense of cents side hustle how to start an online sales business people here, so many business opportunities and all the after parties are awesome. Almost any website could be recruited as an affiliate publisher, but high traffic websites are more likely interested in for their sake low-risk cost per mille or medium-risk cost per click deals rather than higher-risk cost per action or revenue share deals. This section is your complete conference primer, specific to the event. DigiMarCon will not issue refunds or credits due to failure to redeem a discount coupon during the registration process. Hidden categories: Articles with incomplete citations from October Webarchive template wayback links Articles with inconsistent citation formats Wikipedia indefinitely semi-protected pages Articles needing additional references from December All articles needing additional references All articles with unsourced statements Articles with unsourced statements from January Articles with unsourced statements from October Articles with unsourced statements from January Articles with unsourced statements from September Articles that may contain original research from February All articles that may contain original research Articles with unsourced statements from February Articles How Much Money Making Ebay To Irs Japan Candy Dropship unsourced statements from August Articles with Curlie links. Pay-per-click Cost per impression Search analytics Web analytics.
For instance, if a website contains information pertaining to publishing a website, an affiliate link leading to a merchant's internet service provider ISP within that website's content would be appropriate. STK Rooftop: This chic lounge with a steakhouse twist offers a full menu within a nightclub atmosphere. Cookie stuffing involves placing an affiliate tracking cookie on a website visitor's computer without their knowledge, which will then generate revenue for the person doing the cookie stuffing. Geffen realized that CDNow could link directly from the artist on its website to Geffen's website, bypassing the CDNow home page and going directly to an artist's music page. Newsletter sign up. The DigiMarCon Difference Business and marketing professionals have a lot of choice in events to attend. Be brief. Affiliate Summit is one of the most popular and largest affiliate marketing conferences in the world today. With this program CDNOW was the first non-adult website to launch the concept of an affiliate or associate program with its idea of click-through purchasing. Article proposals for issue 46 of FeedFront magazine are being accepted through Tuesday, February 5th. All this has generated a loyal, dedicated following with world-class representation from all the top names and brands.
My “Absolute-Must Attend” Affiliate Marketing Conferences
Cancellations less than 90 days prior to the Conference are non-refundable for any reason, including, but not limited to, failure to use DigiMarCon credentials due to illness, acts of God, travel-related problems, acts of terrorism, loss of employment and duplicate purchase. However, I'm equally passionate about Instagram these days. New York is a linguistic kaleidoscope. So how do you stand out from the crowd and grow your account? Clash of Conferences: Barcelona vs. Anyone can attend and learn something valuable. Looking to escape manhattan? I also love that Facebook's Chief Product Officer, Chris Cox recently stated that people will consume more content in the Stories format than they do in the news feed format by some time next year. Welcome to Affiliate Summit. Discounted prices are based on the date payment is received in the DigiMarCon office. They cannot be placed online or transmitted to others without permission. Topics that are covered are normally around Facebook, search, building funnels, sales, conversion hacks, upcoming traffic sources. David Chmelar CEO, iprice.
This is an interesting event for guys who are looking into different areas, or in more tech industry businesses and looking for an advantage. The goal of such web pages is to manipulate the relevancy or prominence of resources indexed by a search engine, also known as spamdexing. This section will introduce you to the ins and outs that locals love and lament :. The next event is in New York city, Augat the Hilton How to earn a second income from home work from home franchise York, and they are expecting over attendees. They believed that the best way to address the problem was to discourage merchants from advertising via adware. Please Rate this Article It lets me know what kind of articles to write more of. Shawn Collins. The craft? I will walk the audience through a number of powerful techniques to reinvigorate how they do affiliate marketing. Undoubtedly the rise of social. It's absolutely expected that businesses and marketers are active on the big social channels. The Largest Digital Marketing Community.
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Which means that I either give up after searching for 30 minutes, or I buy them and then later think that I might have found even better ones had I searched for 15 minutes longer. Some commentators originally suggested that affiliate links work best in the context of the information contained within the website itself. Keep your eyes peeled for similar events cropping up next year. Related Pages. New York City has a thriving nightlife, with a full spectrum of activities that range from hipster poetry readings at coffee shops to hip Manhattan clubs. Mark Burger: Excellent sliders and classic milkshakes. Affiliate Marketing with Missy Ward. I have vast experience in the health, wellness, beauty, and nutraceutical industries as well as technology such as On Demand streaming products. Keep an eye on Facebook's brand new Brand Collab Manager where affiliates may be able to search and find influencers that are a perfect fit for a promotional partnership. Our judgment may not match yours, so we always suggest doing some personal research if you want to ensure a purely positive experience. Las Vegas especially gets kinda crazy. You can connect it with website content and cross it with other interests to create rich profiles of consumer segments. Contextual ads allow publishers with lower levels of web traffic to place affiliate ads on websites. I'd be happy to offer anyone that attends a free minute phone consultation to see if I can provide solutions for you. Search engine optimization Local search engine optimisation Social media marketing Email marketing Referral marketing Content marketing Native advertising.
By Ryan Zimmerman. The DigiMarCon Difference Business and marketing professionals have a lot of choice in events to attend. You may cancel your participation in DigiMarCon New York at any time, but please be aware of the following cancellation policy listed. Affiliate Summit is one of the most popular and largest affiliate marketing conferences in the world today. David Chmelar CEO, iprice. Beginning inAffiliate Summit has grown from a small gathering of a few early adopters into a full-on, highly respected conference series that welcomes speakers and guests How Can I Make Money On Ebay Warmoth Dropship Mjt every corner of the globe. All this has generated a loyal, dedicated following with world-class representation from all the top names and brands. PHD at Dream: This trendy rooftop lounge offers panoramic views of the city and is conveniently located atop the Dream Downtown hotel. Love ethnic food? Namespaces Article Talk. Facebook is basically offering this for free. New York: Searchen Networks Inc. DigiMarCon Conferences tap into the talent of the room, drawing from the knowledge and experience of the professionals in the audience. Just type and press 'enter'. By using this site, you agree to the Terms of Use and Privacy Policy. Consider grabbing a CitiBike and giving it the whole tour! Available to book for private events. Louis-style pizza, imported without a pittance of perfection lost in the transfer. Internet marketing conferences are an excellent way to make new connections with brands and business, while also getting that face-to-face experience you might Make Money Today Ebay Ray Ban Dropship been missing out on. Featured speakers. Have you been snapped!?
1. The Conference
Official app The Affiliate Summit Networking App was purpose-built for this event, making it a key addition to your private networking planning. The risk and loss are shared between the affiliate and the advertiser. We'll have a bar, as well as a refue Feed Money. At DigiMarCon all delegates have premium meeting space in luxurious ballroom well-lit spaces, with comfortable seating with desk enabling delegates to use their laptop to take notes with ample charging facilities onsite in a comfortable space to learn and thrive. Sessions may be videoed only with special permission for personal use and also cannot be placed online or transmitted to others. The translation of the revenue share principles to mainstream e-commerce happened in November , [7] almost four years after the origination of the World Wide Web. Affiliate networks that already have several advertisers typically also have a large pool of publishers. Who is the ideal audience member for your keynote speech at Affiliate Summit East, and what can they expect to learn?
For instance, if a website contains information pertaining to publishing a website, an affiliate link leading to a merchant's internet service provider ISP within that website's content would be appropriate. Your number one resource to find the best, top voted, must-attend New York City affiliate affiliate marketing webinar template amazon affiliate program tutorial eventsincluding; conferences, seminars, workshops, meetings, summits, festivals, expos, trade shows and much. Such companies also Earn Money For Amazon Biglots Dropshipping to send each marketing employee to the industry conference of their choice. Yes, international attendees are welcome at each of our conferences. Amazon was not the first merchant to offer an affiliate program, but its program was the first to become widely known and serve as a model for subsequent programs. Skip the crazy crowd on its famous steps by using the hidden side entrance to the left. DigiMarCon New York offers all of the elements you need to achieve digital marketing success! This second approach is where people often affiliate marketing summit new york affiliate marketing cash back the concept of manipulation. New York is slowly going Amsterdam-style with public transport. Little Italy: This Italian section of the city features a whole host of restaurants, delis and gelato shops, topped off with an atmosphere that can become circus-like at times. Funnels, CVOcopywriting, split testing. The conference series has grown to include social events and content, such as FeedFront Magazine — a free resource for affiliates that covers everything from upcoming trends affiliate marketing amazon and pinterest do i need a website to do affiliate marketing engaging stories from affiliate industry legends. For me, transparency in key in everything we. Contact us if you need guidance about longer clips. Are there any resources or formulas they can use to refine and improve their targeting? Don't Ever Miss a New Post! Google 's PageRank algorithm update "BigDaddy" in February —the final stage of Google's major update "Jagger" that began in mid-summer —specifically targeted spamdexing with great success. Please rate this article - it helps me know what to write!
Main article: Compensation methods. Save the date for Affiliate Summit West ! Yes, international attendees are welcome at each of our conferences. Quick Tip: Fill up your own calendar before everyone else fills theirs! Can I bring a guest to the conference and networking events? Vendors or existing customers can also become recruits if doing so makes sense and does not violate any laws or regulations such as with pyramid schemes. West Asia East. Happy Hour is from Monday-Friday from 6pm-8pm and comes highly recommended to those who enjoy a bite with their bitters. Full registration information is available Earning Money With Amazon Associates Dropshipping Arbitrus. I met with my affiliate managers and formed relationships. You can also learn a lot online earn money blog side hustles go mainstream abha bhattarai looking at companies who make money online in the next hour top offer sites to earn money online use psychological targeting. Become a DigiMarCon Affiliate and earn commission on every completed registration referred by your efforts. You can connect it with website content and cross it with other interests to create rich profiles of consumer segments. The risk and loss are shared between the affiliate and the advertiser. Think about Google - nobody wants to visit page 2 to find what they are looking. All members of the group must be registered at the same time. Tobin also received Japanese Patent number on Oct 5, personal collection direct selling logo wholesale direct selling products, and U. FREE tips on how to increase your conversions on your website Feb 25,
From there, the marketing content almost creates itself. Most major players will have a way for you to book a meeting online. McGraw-Hill Trade , 30 November The main takeaway of my talk is that psychological targeting has massive potential for customers and companies… but we have to get it right. Put them on See First on Facebook and look for opportunities to converse. Wherever you are located there is a regional DigiMarCon event nearby you can attend. Vendors or existing customers can also become recruits if doing so makes sense and does not violate any laws or regulations such as with pyramid schemes. Gansevoort Park Rooftop: At twenty stories tall, this lounge overlooks the Empire State Building and all that the Manhattan skyline has to offer. Elliot Myers Head of Affiliate, Gymshark. Yup, a dude named Di Fara — duh has made nearly every pizza, every day, by himself… since I agree to some extent. Affiliate Summit is the place you want to be and is the conference that will take your online business to the next level. Please improve it by verifying the claims made and adding inline citations. Consider grabbing a CitiBike and giving it the whole tour! Any unauthorized use of these names, or variations of these names, is a violation of state, federal, and international trademark laws.
Note that smoking is banned in public places, including bars, public parks and subways. Billy Mann Influencer - mannbillyTikTok. Most of this activity adds time [ citation needed ] and is generally a nuisance to the casual web-surfer and is seen as visual clutter. However, more recent examples exist of "thin" affiliate sites that are using the affiliate marketing model to create value for Consumers by offering them a service. In fact, to most audiences out there, it's like you don't exist if your business is not on Facebook and Instagram. I met with my affiliate managers and formed relationships. Any company who uses your data should convince you that your experience will improve as a result, and they should be transparent and flexible with how your data is being used. You have until June 16 to get your submissions in! Shawn Collins. Merchants favor affiliate marketing because in most cases it uses a "pay for swagbucks australia facebook swagbucks background process model, meaning that the merchant does not incur a marketing expense unless results are accrued excluding any initial setup cost. Map of the city. You can connect it with website content and work at home jobs online with benefits online money making message boards it with other interests to create rich profiles of consumer segments. Affiliate websites are often categorized by merchants advertisers and affiliate networks. Cookie stuffing involves placing an affiliate tracking cookie on a website visitor's computer without their knowledge, which will then generate revenue for the person doing the cookie stuffing. Yup, a dude named Di Fara — duh has made nearly every pizza, every day, by himself… since
At DigiMarCon Conferences we have more networking breaks on our program than others. Although there are several books on the topic, some so-called "how-to" or " silver bullet " books instruct readers to manipulate holes in the Google algorithm , which can quickly become out of date, [41] or suggest strategies no longer endorsed or permitted by advertisers. Plus a selection of key panels and presentations gives you plenty to do over the course of this event. New York is slowly going Amsterdam-style with public transport. Now they are all over the place! If publisher "A" attracts publishers "B" and "C" to sign up for the same program using his sign-up code, all future activities performed by publishers "B" and "C" will result in additional commission at a lower rate for publisher "A". Featured speakers. Cancellations less than 90 days prior to the Conference are non-refundable. By Vera Belinskaya. Tobin applied for a patent on tracking and affiliate marketing on January 22, , and was issued U. Want to write for the April issue of FeedFront? Pay per click requires one additional step in the conversion process to generate revenue for the publisher: A visitor must not only be made aware of the advertisement but must also click on the advertisement to visit the advertiser's website. Focus on what's in it for the influencer -- how your offer will particularly benefit their audience and how they'll be compensated. By applying scientific theory to customer-centric marketing with a focus on ethical implementation, Sandra offers a timely, valuable perspective to both consumers and businesses. Eventually, affiliate networks were also forced by merchants and affiliates to take a stand and ban certain adware publishers from their network. They have added another level to the benchmark of affiliate conferences. Follow List Embed List. Sessions may be audio recorded without special permission for personal use only. The goal, in this case, is to publish quality information on the website and provide context-oriented links to related merchant's websites.
iGB London Affiliate Conference
Once the conference is over, we do suggest exploring the city… and for that, AirBnB is a great way to experience life like a local. The organizers have reserved a block of rooms there - you can get a discount by booking through the conference portal , but act fast, as rooms will fill up quickly. By strategically leveraging industry influencers, you can begin driving up conversion rates for your product or service. One mission. You provide content - education or entertainment that draws the customer in. These platforms allow improved communication between merchants and affiliates. I also love that Facebook's Chief Product Officer, Chris Cox recently stated that people will consume more content in the Stories format than they do in the news feed format by some time next year. From T-Pain to Vertical Meet ups Feed Money. The phrase, "Affiliates are an extended sales force for your business", which is often used to explain affiliate marketing, is not completely accurate. Hotel Tonight hotel reservations : Book a room in moments. These websites could also offer a link that would take visitors directly to CDNow to purchase the albums. Five quickly leads to ten… and twenty… and… well, we warned you. Do you have an affiliate program? The conference series has grown to include social events and content, such as FeedFront Magazine — a free resource for affiliates that covers everything from upcoming trends to engaging stories from affiliate industry legends.
How do you get in the right mindset to produce intriguing copy? The risk and loss are shared between the affiliate and the advertiser. The Largest Digital Marketing Community. Charles Ngo Public Figure. As an affiliate marketing luminary and thought leader, Geno contributed to successes of multiple brands and even more affiliates. Billy Mann Influencer - mannbilly how to make money reviewing products online how to make more money, TikTok. Burger Joint: This unassuming, outstanding small chain has out-of-this-world burgers at great prices. View Larger Image. For instance, if a website contains information pertaining to publishing a website, an affiliate link leading to a merchant's internet service provider ISP within that website's content would be appropriate. Your search returned no results. Company Number I have actually forgot about the ads I placed on my sites, and checked the ShoppingAds site for a recent report. There are many factors to consider such as location, time, venue, cost, speakers, content. Also several of the affiliate solution providers expect to see increased interest from business-to-business marketers and advertisers i n using affiliate marketing as part of their mix. I have been promoting the Microsoft adCenter affiliate program since its inception, and made some great commissions off of it. Like in most cities, Taxis and Uber are at odds — but the score is actually pretty even if you do the math. The Affiliate Summit Networking App was purpose-built for this event, making it a key addition to your private networking planning. Direct selling motivation direct selling global 100 list advertiser must convert that visitor .
Affiliate Summit West
Once finished, you should be able to justify your trip without hesitation and have an action plan for getting full value. West Asia East Euro. Contact us if you need guidance about longer clips. The implementation of affiliate marketing on the internet relies heavily on various techniques built into the design of many web-pages and websites, and the use of calls to external domains to track user actions click tracking, Ad Sense and to serve up content advertising to the user. Affiliate World conferences are run by the guys that own STM forum. Here are our favorites: Stratajet luxury flight planning : Arrive in style. Considering how often Westerners like to outsource their trade to India, it makes sense to make contacts at events like the India Affiliate Summit. Charles Calabrese Vice President, Partnerize. And I met other affiliate marketing newbies who I master minded and learned from. Affiliate Marketing with Missy Ward. You have to consider what you get in return for your investment.
Discounted prices are based on the date payment is received in the DigiMarCon office. Information about Page Insights Data. Global Event Series. Debra Pivko, Founder of Intrigue Creative, is an experienced Copywriting Consultant specializing in direct response sales of products start my online business free company to start services in the health, nutra, CBD, beauty, and tech space. We do recommend bringing a sweater or light jacket with you since personal preferences vary regarding room temperature. We offer significant discounts for early bird how to earn money online with ptc can you make money selling stock photos online. Can I bring a guest to the conference and networking events? In our coverage of the best apps to make you a better affiliatewe highlighted some solid travel-planning apps. Wherever you are located there is a regional DigiMarCon event nearby you can attend. Hire a private jet. Pommes Frites: Next to Artichoke Pizza, this unassuming Belgian-style potato palace simply gets it right. Nothing is more valuable these days than a loyal customer. I've been saying for the past year that "Instagram is Facebook's next Facebook. You don't want to sound like a company, you want to sound like a person talking to another person. So how do you stand out from the crowd and grow your account? I do not. Simply contact to access the non-emergency line for services in New York City.
Affiliates typically account for about a quarter of attendees at Affiliate Summit. What is the dress code? Additionally, on top of time-limited discount pass rates, because budgets are tight, we want to make sure all groups have a chance to attend DigiMarCon. Group Registration Rates cannot be combined with any other offers. But remember, those are just a few of the speakers taking the stage during the three-day event. From Wikipedia, the free running ads for affiliate marketing wish app affiliate. Quick Tip: Taxi drivers in NYC are required to take you where you want to go once the meter starts running. You can check out the rest of them on this page. By Corey Padveen. Short audio and video clips may be used for blogging and press coverage of sessions. The framework of a product launch is prepping many affiliates who will help you mail out information during a week timespan. Great supplement to this guide.
It depends entirely on how we use it and how we introduce it. Such employees are typically paid a commission for each sale they close, and sometimes are paid performance incentives for exceeding objectives. As an affiliate marketing luminary and thought leader, Geno contributed to successes of multiple brands and even more affiliates. Websites end up paying for fake traffic number, and users are unwitting participants in these ad schemes. Affiliate marketing currently lacks industry standards for training and certification. Those methods include organic search engine optimization SEO , paid search engine marketing PPC — Pay Per Click , e-mail marketing , content marketing , and in some sense display advertising. Affiliate Summit Blog. Take a look at what affiliates, advertisers, networks and agencies are coming to Affiliate Summit Europe Amazon challenged the amendment and lost at the trial level in January Using your social media powers for good Apr 15, Ryan Zimmerman. Affiliate marketing is also called "performance marketing", in reference to how sales employees are typically being compensated. Which means that I either give up after searching for 30 minutes, or I buy them and then later think that I might have found even better ones had I searched for 15 minutes longer. The bottom line is that we have a responsibility right now, while the field is still young, to show the value of personalization and prove that it can be done ethically. You can reuse old webinars as often as you like, and still maintain the uniqueness and time sensitive benefits of producing a webinar.
Will I receive event updates? Additionally, on top of time-limited discount pass rates, because budgets are tight, we want to make sure all groups have a chance to attend DigiMarCon. I have vast experience in the health, wellness, beauty, and nutraceutical industries as well as technology such as On Demand streaming products. Product launches are not new to the online industry, however they are currently one of the most popular form of promoting products by top affiliate marketers. If you have attended any of these events in the past, please vote for them. As you can see from the speakers, AdTech is a lot more focused on more traditional online businesses than CPA marketing. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. Plus a selection of key panels and presentations gives you plenty to do over the course of this event. Tipping is absolutely customary in New York, as with the rest of America. Download and read up on "3 Success Steps to Influencer Marketing" and more. Affiliate Summit Trade Show attendees can schedule a free minute phone consultation with Debra at debra intriguecreative. Geno Prussakov shares his experiences as an affiliate program manager and the reasons he continues coming back to Affiliate Summit this is his 19th time speaking. She's here today to divulge some of the tricks of the trade to make your brand in demand.